This course teaches you how to use Google Tag Manager (GTM) to manage website tracking codes without directly editing website code.
You’ll learn how to install tracking tags, connect analytics tools, set up triggers, and monitor user actions such as form submissions, button clicks, and conversions. The training is beginner-friendly and focused on real tasks Virtual Assistants handle for marketing and website tracking support.
What you will learn?
Setting up and navigating Google Tag Manager
Installing GTM on a website
Creating tags for Google Analytics and ads tracking
Setting triggers for clicks, forms, and page views